Soft Launch of the New AISIN Battery in the Philippines

AISIN successfully concluded its participation at the 2025 Manila Auto Salon held at the SMX Convention Center last November 13–16. The highly anticipated motoring event served as a strategic platform for AISIN to reinforce its commitment to providing reliable vehicle solutions to Filipino motorists.

This year’s exhibit placed the spotlight on the soft launch of AISIN Battery, ahead of its official market release in the first quarter of next year. As one of the world’s largest OEM parts manufacturers based in Japan and with multiple production facilities across Asia including Japan, Thailand, Indonesia, Malaysia, and China; AISIN continues to uphold its reputation for Japanese-quality engineering. The upcoming AISIN Battery, to be manufactured in Malaysia, promises dependable performance and durability designed to meet the demands of today’s vehicles.

The AISIN booth featured interactive games, fun challenges, and exclusive giveaways which created a lively and welcoming experience for both car enthusiasts and families attending the show.

What’s Next?

The Manila Auto Salon marks another meaningful step in AISIN’s ongoing journey of product line expansion in the Philippines. With more offerings on the way, motorists can look forward to greater accessibility to trusted OEM-quality solutions in the coming year.

For event highlights, updates on AISIN Battery, and upcoming activities, follow AISIN Philippines on Facebook: https://facebook.com/AISINPhilippines.

A new source of power is on the horizon, stay tuned.