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TAITRA launches the first Halal Taiwan Week on September 14–16, 2021

TAITRA launches the first Halal Taiwan Week on September 14–16, 2021

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TAITRA launches the first Halal Taiwan Week on September 14–16, 2021

Launched by Taiwan External Trade Development Council (TAITRA), the first Halal Taiwan Week event was held virtually on September 14 at 2:00 p.m. Taipei time and was broadcast live online. The three-day event aims to advertise local firms and introduce a Muslim-friendly environment in Taiwan with a series of activities, including an online International Halal Industry Webinar, one-on-one online Business Matchmaking, and an online show of Halal products.

(Group photo) From left to right:
 Mr. Hassan Hussein, Head of Economic and Commercial Affairs of Somaliland Representative Office in Taiwan
 Mr. Al Fadil Adam, Deputy Representative of Malaysian Friendship and Trade Centre, Taipei
 Mr. Ibrahim A. Ahmed, Trade Commissioner of Nigeria Trade Office in Taiwan
 Mr. Khairur Rizal Abdul Majid, Representative of Brunei Darussalam Trade and Tourism Office in Taipei,
 Ms. Leonor Lin, President & CEO of TAITRA
 Mr. Guann-Jyh Lee, Deputy Director General of Bureau of Foreign Trade,
 Dr. Nabeel Al-Tel, Director of the Jordanian Commercial Office
 Mr. Muhammed Berdibek, Representative of Turkish Trade Office in Taipei
 Mr. Sulistyono, Director of Trade Department, Indonesian Economic and Trade Office to Taipei
 Mr. Pao-Sing Wang, Chairman of Taipei Grand Mosque.

Online Halal Taiwan Week kicks off with livestream opening ceremony and online International Halal Industry Webinar. The following notable speakers were invited: Mr. Fazal Bahardeen, the founder and CEO of CrescentRating; Prof. Dr. Faridah Hj Hassan, Deputy President of World Academy of Islamic Management; Dr. Ibrahim Oreagba, Chairman of the Halal Certification Authority Nigeria; and a sales representative from Camangi Corporation, the first textile company that obtained Halal certification in Taiwan.

During the three-day event, the online website will showcase more than 60 premium Halal products suppliers from Taiwan. This event is expected to garner the attention of over 400 businesses from several countries like Indonesia, Malaysia, the Philippines, UAE, Turkey, and some African countries. More than 50 online business matching meetings will be held. The online show will be running for one month until the end of October and is available at https://halaltaiwanweek.taiwantrade.com/.

In April 2017, TAITRA was entrusted by the government to set up the Taiwan Halal Centre and help promote the Taiwanese Halal industry. After many efforts, Taiwan’s Muslim tourism-friendly image has hit record high. This year, it was ranked second among all non-Organization for Islamic Cooperation (non-OIC) countries in terms of Muslim-friendly travel in the “Global Muslim Travel Index (GMTI).” Taiwan tied with the United Kingdom in the second place and trailed only Singapore. The survey provided some exciting good news for Taiwan’s tourism industry amid the challenges of the COVID-19 pandemic.

For more information on how Taiwan has weathered the ongoing pandemic, please visit: https://www.anticovid19tw.org.